Posted on: November 24, 2007 Posted by: James McQuiston Comments: 0

Fo Yo Soul Entertainment/Zomba Gospel recording artist KIRK FRANKLIN, the top-selling Contemporary Gospel artist in Soundscan history, will add another tour de force to his vast discography with the forthcoming release of his seventh CD, THE FIGHT OF MY LIFE. Franklin, who is credited with revolutionizing gospel music, will release this exceptional collection of all new material on December 18.

Franklin says of the CD, “Carol and Michael are fighting for their marriage. Deborah is fighting to keep from losing her mind. Jeff is fighting to keep his home. David is fighting for his faith. Welcome to THE FIGHT OF MY LIFE.”

The first single from the album, “Declaration (This Is It!),” is an upbeat and encouraging song that re-interprets the smooth-groove classic hit, “This Is It,” co-written by Kenny Loggins and Michael McDonald, by addressing survival through the everyday trials and tribulations through a positive declaration of one’s purpose in life. “This song is a statement that ‘serves notice’ on unnecessary frustrations, relationships and circumstances that continue to attack our life,” says Franklin. “Unlike the children of Israel who wandered in the wilderness, when we totally surrender to God, what took 40 years, God ‘can’ fix in 40 minutes.” Declaration (This Is It!) is currently #1 most added and #1 most increased airplay at Gospel radio, and is also impacting urban radio.

Sure to become another classic anthem, the lyrics express what many feel in today’s uncertain world. “There’ve been times in my life, I’ve been wondering why … but, still somehow I believe, we always survive.” The song — a cheer of sorts — builds with an accompanying, hand-clapping groove to suggest strength can be found through positive declaration, God’s grace and prayer: “This is it … You can’t mess with my mind anymore, I’ve sworn I’ve been here before … it’s a new day, I’m not afraid anymore … yes, I believe if you believe … ”

“Kirk Franklin is one of those rare artists whose music instantly strikes a chord with the human spirit,” says Jazzy Jordan, Senior Vice President and General Manager of Zomba Gospel. “On ‘Declaration (This Is It!),’ he again demonstrates a unique ability to articulate through song sentiments that resonate with people from all walks of life. This single is surely going to be another hit for Kirk Franklin, setting the tone for yet another incredible body of work.”

After more than 15 years as the top-selling, multiple Grammy award-winning contemporary gospel artist, Kirk Franklin continually demonstrates that he is more than just an artist — he is a voice and a musical balm for his generation. THE FIGHT OF MY LIFE is another display of the genius fusion of his positive message and urban beats that have made him a mainstay atop Billboard charts for more than a decade.

THE FIGHT OF MY LIFE takes the listener on a spirit-filled journey from the soaring “Help Me Believe,” a letter set to music that speaks for those who may be doubting their own faith but are looking to God for re-confirmation and strength; to the more traditional, tambourine-shakin’, foot-tappin’, “He Will Supply” that will surely become a musical staple every choir will want to sing come Sunday morning service. Another standout track is “Jesus,” a hip cheerful ode that simply celebrates Kirk’s love of the Almighty.

As the music industry struggles to remain connected to fans that are weary of microwave stars, Kirk Franklin has remained a favorite and is applauded for being innovative, relevant and authentic. The heart of who he is and his personal story struck a resounding chord with his fans years ago and they have remained loyal ever since. As he achieved more success, Franklin has remained connected to his audience through music that speaks frankly to life’s issues and struggles, while always offering a chord of hope and optimism.

“We’re very excited about the release of THE FIGHT OF MY LIFE,” says Carla Williams, Vice President and General Manager of Fo Yo Soul Entertainment. “It is right in step, we believe, with what God is saying to encourage His people in song through Kirk; I know I’m biased, but to me it’s a music masterpiece and we cannot wait to share with our loyal friends (fans) in the days to come.”

His latest CD, HERO is RIAA-certified platinum and he has seven additional RIAA-certified gold, platinum and multi-platinum selling releases to date. The musical trendsetter has garnered 5 GRAMMY(R) Awards, 11 Doves, 34 Stellars, 4 NAACP Image Awards, two BET Award and a 2006 American Music Award to date.

For additional information on Kirk Franklin, please visit www.kirkfranklin.us and www.myspace.com/kirkfranklin.

About Fo Yo Soul Entertainment

In 2004 Kirk Franklin launched Fo Yo Soul Entertainment, a full-service entertainment enterprise based in Dallas, that includes a record label film and television division; youth outreach & charity initiatives; P-19 Marketing Agency (a joint venture with the Loomis Agency — a Dallas-based advertising and media firm); and Fo Yo Soul Productions, which manages Franklin’s tours, speaking and performance engagements.

About Zomba Gospel

A division of Zomba Label Group, Zomba Gospel is comprised of Verity Records; Gospocentric Records; Kirk Franklin’s FoYo Soul Entertainment; Donald Lawrence’s Quiet Water Entertainment; F. Hammond Music and John P. Kee’s New Life Records. The company’s roster includes Byron Cage; Kurt Carr; Dorinda Clark Cole; Andrae Crouch; Kirk Franklin; Fred Hammond; Tramaine Hawkins; Dr. Bobby Jones; John P. Kee; Donald Lawrence; Donnie McClurkin; J. Moss; Richard Smallwood; Deitrick Haddon; Hezekiah Walker; and many more.

Zomba Gospel is based in New York, with offices in Los Angeles and Nashville.

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