Posted on: February 22, 2012 Posted by: James McQuiston Comments: 0
After announcing the launch party lineup earlier this week, the British Music Embassy is excited to announce its full SXSW ’12 lineup, with events commencing on Monday, March 12th and lasting until Saturday, March 17th. The UK is the only nation represented at SXSW by its own dedicated venue, Latitude 30, located at 512 San Jacinto Blvd in downtown Austin. Sixty plus bands perform across the week from all four corners of the country, with regionally focused events during the day and British brands hosting the evening SXSW showcases. This unique project returns for a fifth year to again set the stage for some of the UK’s best new bands to play the world, from the heart of Texas.

See below for the full lineup including performances from Foxy Shazam, Jonquil, Chad Valley, Slow Club, Twin Atlantic, Clock Opera, and many more. Stay tuned for detailed times of each event!

Northern Ireland @ SXSW
* Admission w/ all badges & wristbands*

Cashier No.9           

General Fiasco
The Wonder Villains
And So I Watch You From Afar

***

TUESDAY,  MARCH 13th 8PM – 2AM
Xtra Mile presents in association with AiM
(Official Showcase)
*Admission w/ Interactive + Music badges + wristbands*

fiN
Frank Turner
Future Of The Left
The Xcerts

***

New Music From Wales
                       *RSVP only*

The British Music @ SXSW Launch Party
*Invite only* 

***

WEDNESDAY,  MARCH 14 9PM – 2AM
Raw Power & friends present in association with PRS For Music

 (Official SXSW showcase)
*Admission w/ wristbands and badges*
The Agency Group presents in association with UK Trade & Investment  
(Official SXSW showcase)

*Admission w/ wristbands and badges*

Foxy Shazam
Crystal Fighters
Twin Atlantic
Jonquil
Benjamin Francis Leftwich
The Chevin

***

FRIDAY,  MARCH 16 3PM – 6PM
Showcasing Scotland
*RSVP only*

Twilight Sad
The Xcerts
Three Blind Wolves
Jackmaster

***

Leave a Comment