Posted on: March 22, 2016 Posted by: James McQuiston Comments: 0

In Your Eyes, eM’s latest single, is a true multimedia experience that expands beyond the recorded word. The single bridges the gap between pop, R&B and dance music to create something wholly unique. The rich blend of instrumental and vocal elements makes for a fulfilling track. This depth of scope ensures that fans will have to spin the single a number of times before hearing everything that eM has inserted into the mix. The production of In Your Eyes is stellar, giving the keys and percussion a front and center role even as they work as a backdrop for the aforementioned vocals. eM - In Your Eyes

The video for In Your Eyes provides further context for the song, showcasing the raw passion and sensuality that eM establishes through the effort. Starting in black & white, In Your Eyes has a timeless quality – the overall gravitas of the visual element is integral for establishing the mood. The usage of color is smart here, showcasing the vibrance of eM’s vocals and the overall vigor of the instrumentation. Rather than only being a visual telling of the narrative that is established in the song, the video for In Your Eyes attempts to counter the gender disparaity that exists in a great many videos. By showcasing the male form rather than the female one, eM is able to give a little eye candy to populations that may not typically see these things. Furthermore, this is how a performer can impact discourse on gender and sexuality.

While In Your Eyes works well as a single, the accompanying video should be sought out to have a greater appreciation for eM and the inimitable style of music that she has built up over the course of the last decade.

eM – In Your Eyes / 2016 Self / http://www.mzzemmusic.com/https://www.facebook.com/pages/eM/78393433925 /

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