The Beast Land zone was formally launched today as an element of Riyadh Season 2025, with the participation of the world’s most famous global digital creator, Jimmy Donaldson (MrBeast), who interacted with guests and participated in the enthusiasm and competitive spirit of this first-of-its-kind, worldwide experience, successfully translating his celebrated digital challenges into a fully immersive, tangible adventure.
Operating Schedule, Hours, and Ticket Information
The Beast Land facility is scheduled to operate daily from 1:00 PM to 1:00 AM throughout its duration as part of Riyadh Season. Standard admission fees begin at SAR 75 per person, granting access to the general attractions and food vendors. Participation in the Beast Arena challenges requires a separate challenge pass, priced at SAR 150, which includes access to the main zone. Group rates and VIP packages are also available.
High-Energy Engagement and Contests
The area experienced a tremendous influx of visitors and admirers eager to meet MrBeast, capture photographs with him, and savor an electrifying setting brimming with vitality and involvement. Guests experienced unforgettable instants with the world’s most renowned digital personality and took part in an extraordinary event that blended diversion with live interaction.
The location is providing over SAR 2 million in rewards for winners of the Beast Arena tournaments, which demand a mix of physical activity, intellect, and boldness. Contestants vie across a collection of interactive pursuits, amassing scores daily to qualify for monetary rewards. The ultimate award will be presented at the conclusion of the season to the competitor with the highest overall score accumulated during the zone’s operational term.
The system for the Beast Arena competition is founded on a cumulative scoring model, where each participant secures points in every task they complete, with tallies differing according to the degree of difficulty and the rate of completion. At the close of each day, the top three contenders with the highest scores receive daily cash payments, while the grand prize is reserved for the participant with the most significant overall accumulation over the entire span of Beast Land.
The main contest area showcases a variety of physical and mental tasks drawing inspiration from MrBeast’s signature flair for surprise and excitement, including the challenges known as Tower Siege, Battle Bridge, Beast Summit, Lights Out, Drop Zone, Air Mail, Maze Run, Revolution, and Warrior Challenge—delivering a lively occasion that combines ingenuity, power, and quick reflexes in an environment of rivalry and excitement.
Beast Land also encompasses a range of attractions suitable for all ages, including a dedicated section for young children and more than 20 dining and drink establishments, establishing it as a complete leisure destination that fuses challenge, amusement, and thrill.
Riyadh Season stands as one of the planet’s largest entertainment celebrations, presenting in its sixth iteration for 2025 a series of innovative happenings that merge global entertainment with local creativity across 11 core sites. The season encompasses a broad spectrum of live spectacles, music gatherings, athletic competitions, culinary and fashion experiences, and performances by international celebrities from around the world.
With a brand valuation exceeding USD 3.2 billion, Riyadh Season persists in bolstering its status as a global entertainment hub, cementing Riyadh’s position as one of the world’s foremost entertainment capitals. Check out our coverage of Cedar Point Amusement Park to see what Beast Land could conceivably be like.
