While I have heard of companies purchasing the rights to a song so they can play it on their commercials (car companies and Apple come to mind as groups that do that fairly often), I cannot recall many instances where a company (like Nike) has paid an individual (James Murphy, who is LCD Soundsystem) to create an entire composition for the sheer purpose of promoting said company. The way I…
In the last few years, it seemed as if the idea of a pouf or modified loufah has been more and more accepted in the traditional male grooming category. Axe came out with their own brand, and soon after, Old Spice looked to capture lightning in a bottle with their “Deck Scrubberâ€. We had a month or two to rigorously test it out, so here are our thoughts about it.
As part of our fashion and beauty section, we here at NeuFutur will be looking in the next few months at the whole range of products designed to make individuals look, feel, and smell good. We were lucky enough to hook up with Old Spice, who sent along a number of their current offerings. One of these was the “Swagger†fragranced-anti-perspirant effort in their Pro-Strength line.
It’s a new year, and we at NeuFutur Magazine would like to introduce you to our new section – FAB. FAB is our fashion and beauty segment, and it looks to provide coverage to all of the new (and existing) products that are on the market. We have given extensive coverage to all things media over the course of the last twelve years, and we feel that it is time…
I’d like to be the first to introduce you to our newest writer: Caitlin Wert. She will be writing mostly in our new section Health, Beauty, and Fitness.