Grounders animate “Secret Friend” in new video

“Secret Friend,” the opening track on Grounders’ debut self-titled LP, is a nostalgic and vibrant pop song with a psychedelic glisten. So it’s only fitting that its music video, animated by band member Daniel Busheikin, is equally colorful and kaleidoscopic.  The visuals were digitally rotoscoped – an antiquated animation technique that involves tracing and painting over live-action footage, frame-by-frame. The music video captures familiar movements and moments through thousands of individually-made frames, presenting a hallucinatory mirror of our daily life.

This spring, the Toronto-based band – Andrew Davis (vocals and guitar), Daniel Busheikin (keyboards), Mike Searle (Bass) and Evan Lewis (guitar) – released their first full-length album, a collection of dense and intricate pop music under the gauzy veil of krautrock and psychedelia. In the time between releasing the Wreck of a Smile EP in 2013 and laying demos for their debut album, Grounders rediscovered their love for classic pop music, an appreciation that had waned over the years as they became obsessed with circumventing the conventional. They listened to pop staples like David Bowie and Devo, and revisited old favorites like Velvet Underground, Neu! and the Zombies. When Grounders finally came up for air, they had a newfound love for pop and a glut of ideas for a debut LP.
Meanwhile, Meditation for Dummies and David Lynch’s self-help guide Catching the Big Fish, on transcendental meditation and the creative process, were passed around the van while touring through North America. As Davis’s interest in meditation increased, his lyrics began to reflect his search for serenity and inner peace.
The album came to life in two distinct spaces: Davis’s bedroom in Toronto’s sleepy High Park neighbourhood; and a spacious two-car garage packed with vintage gear from various pawn shops and second-hand stores across the country.
After recruiting DIANA’s Kieran Adams to handle drums, the band headed into the studio with longtime pal Marcel Ramagnano (Born Ruffians, Absolutely Free) to record. Months of tracking, tinkering and layering later, Grounders enlisted the incomparable David Newfeld (Broken Social Scene, Holy Fuck) to give each song the bombastic, fried analog treatment he’s become known for.
First single “Secret Friend” sounds like a bleached and sun-baked Zombies; “Vyvanse,” which yes, is named after the ADHD drug, contains a lilting guitar riff that’ll break your heart; “Pull It Over Me” careens into the dreamy ether courtesy of a wistful cyclical guitar that’s the epitome of a lazy summer’s day; “No Ringer” is a wobbly Silver Apples trance doused in a saxophone freak-out; “Fool’s Banquet” sparkles like early Broadcast flooded by constant glistening waves of pleasure.

After cross-country tours, an acclaimed debut EP and a David Lynch-inspired spiritual journey, Grounders have finally come of age.

 

TOUR DATES

 

May 28 – New York @ The Studio at Webster Hall
May 29 – Philadelphia @ Milky
May 30 – Brooklyn @ Palisades
June 11 – Montreal @ Bar Le Ritz
June 13-18 – Toronto, ON NXNE
June 20 – Chicago, IL @ The Music Loft

 

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Grounders 
S/T 
(Nevado) 
Street Date: May 12, 2015 

Track List:
Secret Friend
Pull It Over Me
Bloor Street and Pressure
Face Blind
Vyvanse
Drawing Space
Fool’s Banquet
Pet Uno
No Ringer

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