The Mighty Cellophane — How That Product Changed The Way We Shop For Food
It’s no surprise if you have never given a thought to cellophane, not only as a food preserving wrapping but also as a customer choice manipulation method. In this article, we would want to give a short insight on the origin, historical predispositions and merchandising role played by it, and especially why women are the ones who are aimed at by big grocery companies. Self-service of the 20th Century When…