Why You Should Consider an Augmented Reality Photo Booth for your next purchase

Augmented Reality Photo Booths are taking the storm for photo booth rental businesses and for people looking to book a photo booth at their next event. With the onset of a ton of novel features, clients are rushing photo booth rental businesses to ensure they can get the next version of a mobile photo booth at their wedding, corporate party, and other special events! One company that provides an extraordinary experience through augmented photo booths is Insta Photo Booth Rental. They utilized the key points featured below to turn an early business into a profitable venture within the first year. With their help, here are the reasons why this next photo booth may be the next 6 figures side business for many. 

Key Point 1: Interactive Experience. Augmented Reality photo booths offer a more immersive and interactive experience than the traditional photo booth rental experiences. AR overlays digital images on the real-world, which is viewed via a device’s cameras. Users can interact with virtual elements and objects in the photobooth and create unique and personalized videos or photos.

• 1. User engagement: AR photo booths encourage user interaction through their interactive and immersive experience. The digital overlays can be physically interacted with, for example, virtual props. This creates a dynamic, entertaining experience.
• 2. Real-Time Interactive: AR Photo Booths enable real-time interactions. Changes made by users while interacting with digital overlays will be reflected instantly in the photos and videos taken.
• 3. Immersive Backgrounds: Immersive digital backdrops transport the user to different scenarios or locations, such as a movie, a beach or space. It adds a new layer of interactivity and fun to the experience.
• 4. Virtual Props – Users can interact and select from a variety of virtual props. The props range from virtual hats and sunglasses to fantastical creatures. They add a playful element to the experience of taking photos.
• 5. Unique Photo effects: AR photo booths can offer unique photo effects such as changing colors, adding artistic filter, or morphing users’ faces. These effects enhance the immersive experience and make each photo or video shareable.

Point 2: Customizable Props and Themes: AR photobooths are often equipped with a wide range of themes and props which users can customize. The photo experience is enhanced by the personalization of props and themes. The user can select from a variety of themes, backgrounds and filters to change the look of their photos or videos.

• 1. Varieties of Themes: AR photo booths offer a variety of themes. The themes could be themed around a holiday, movie, culture, or fantasy. Users can customize the experience according to their preferences.
• 2. Personalization: Users can customize their photos using a variety of digital props. These digital props can be positioned and adjusted to fit users in the frame.
• 3. Event-Specific Personalization: For special events and promotions, themes and props are customized to match either the theme of the event or the identity of the brand. It could be a backdrop customized with the logo of a company, or props for a new product launch.
• 4.  Adaptable to changing trends : Themes and props are updated regularly in order to keep the photo booth experience relevant and fresh. This can include pop culture references or current events.
• 5.  Interactive Elements  Some themes and props contain interactive elements. This means that they react to user movements or actions. A virtual balloon can pop when it is touched or a hat which moves with the head of the user. It adds an extra layer of fun and interactivity to the process.

Point 3: Social Media Integration: Many AR photobooths are designed for integration with social media platforms. Users can share photos and videos to their social media profiles, increasing their reach as well as their interaction with brands or event organizers.

• 1.  Instant sharing : Many AR photo booths come with a function that allows users share their photos and videos instantly on their social media platforms. It is easy to share the unique experiences of users with their networks, thus expanding the reach and awareness of an event or brand.
• 2.  Tagging and hashtags : Users are able to tag an event or brand in their posts. This increases visibility and enhances digital marketing efforts. Some booths will also automatically generate hashtags that are related to the brand or event, contributing to an integrated social media campaign.
• 3.  Multimedia Formats  AR photo booths support a variety of multimedia formats that are suitable for various social media platforms. For example, images for Instagram and short videos for TikTok. The users are able to share their experience on multiple platforms and reach a larger audience.

Point 4: Data Analytics: AR photo booths provide businesses and event planners with valuable data. Users who share their photos or videos via social media can collect data on demographics and preferences. Facial recognition and tracking can also provide analytics on user engagement and interaction.

• 1.  User Behavior and Demographics  AR photo booths collect data about the user’s demographics such as their age and gender and also on their behavior patterns such as the props that are most popular or the themes they use. These data can be valuable for event planners or businesses, as they will help them better understand their audience.
• 2. Social Media Analytics: Businesses can measure the reach, engagement and sentiment of photos or videos shared on social media. These data can be used for future marketing campaigns and to determine the effectiveness of an event or campaign.
• 3.  Interaction Metrics  AR photo booths are able to measure specific interaction metrics such as time spent in the booth or number of photos taken. These metrics provide insight into the user engagement level and the overall success for the photo booth.

Point 5: AR photo booths are a powerful tool for marketing. Businesses can integrate their branding in the AR elements such as logos or product images. Themed backdrops are also possible. It not only enhances brand awareness, but also user engagement. This can increase brand recognition and affinity. A simple photo can be transformed into a powerful experience for marketing.

• 1. Brand Exposure: Companies can increase their visibility by incorporating logos and branded props into the AR photobooth experience. These photos can be shared on social networks, increasing brand recognition and exposure.
• 2.  Interactive branding : Interactive AR components related to the brand allows users to interact with the brand on a unique and unforgettable way. This interactive branding will help users to form positive associations with your brand.
• 3.  Brand Message Amplification : The AR Photo Booth experience can be used as a way to amplify the brand’s values or message. A company, for example, could use the booth’s environmental themes to emphasize their commitment to sustainability. It not only entertains but also conveys the brand message in an engaging and fun way.